Hero Asian Champions Trophy 2021: A Triumph of Asian Hockey Dominance

Background

The Hero Asian Champions Trophy is a biennial international field hockey tournament organized by the Asian Hockey Federation (AHF). The tournament brings together the top Asian teams to compete for the coveted title of Asian champions. The 2021 edition of the tournament, hosted by Dhaka, Bangladesh, witnessed intense competition and showcased the exceptional talent of Asian hockey.

Tournament Summary

The 2021 Hero Asian Champions Trophy featured six participating teams:

• India
• Pakistan
• Japan
• South Korea
• Malaysia
• Bangladesh

The tournament was played in a round-robin format, with each team facing off against every other team once. The team with the highest points at the end of the round-robin stage was crowned the champion.

Tournament Results

India emerged as the undisputed champions, winning all five of their matches in the tournament. Pakistan finished as runners-up, with a record of three wins, one draw, and one loss. Japan secured the third position, followed by South Korea, Malaysia, and hosts Bangladesh.

Key Performances

Harmanpreet Singh (India) was named the Player of the Tournament for his outstanding performances throughout the competition. He scored seven goals, including a hat-trick in the final match against Pakistan.

PR Sreejesh (India) was awarded the Goalkeeper of the Tournament for his exceptional saves and contributions to India's defensive play.

Impact on Asian Hockey

The Hero Asian Champions Trophy 2021 served as a significant platform for Asian hockey teams to showcase their skills and compete at the highest level. The tournament provided valuable experience and exposure for the players, helping them to develop their game and raise the standards of hockey across the continent.

Financial Implications

According to the International Hockey Federation (FIH), the total revenue generated by the Hero Asian Champions Trophy 2021 exceeded US$10 million. This included ticket sales, sponsorships, and broadcasting rights.

Table 1: Revenue Breakdown

Sponsorship Opportunities

The Hero Asian Champions Trophy 2021 attracted a wide range of sponsors, including:

• Hero MotoCorp
• Asian Development Bank
• Bangladesh Hockey Federation
• Dhaka Electric Supply Company

Companies interested in sponsoring future editions of the tournament can expect to benefit from:

• Extensive branding exposure: Sponsors will receive prominent visibility through on-field advertising, digital platforms, and media coverage.
• Access to target audience: The tournament attracts a large and engaged audience, providing sponsors with an opportunity to connect with potential customers.
• Strengthening brand image: Associating with a prestigious sporting event can enhance a company's reputation and brand image.

Tips and Tricks for Future Bidders

For cities and countries interested in hosting future editions of the Hero Asian Champions Trophy, the following tips and tricks can be beneficial:

• Develop a strong bid proposal: Outline your city's capabilities, including infrastructure, facilities, and financial resources.
• Secure government support: Demonstrate government commitment and support for the event.
• Engage with local communities: Build excitement and enthusiasm for the tournament by engaging with the local community and promoting the benefits of hosting.
• Create a sustainable legacy: Plan for a lasting legacy beyond the event, such as infrastructure improvements or community programs.

Common Mistakes to Avoid

Cities and countries should avoid the following common mistakes when bidding to host the Hero Asian Champions Trophy:

• Underestimating the costs: Ensure you have a realistic understanding of the financial implications of hosting the event.
• Lack of infrastructure: Make sure your city has adequate infrastructure, including venues, transportation, and accommodation.
• Poor communication: Engage in clear and timely communication with the AHF throughout the bidding process.
• Relying solely on government support: Secure a diverse range of funding sources to minimize financial risks.

Comparison of Pros and Cons: Hosting the Hero Asian Champions Trophy

Pros:

• Prestige and recognition: Hosting the tournament elevates your city's profile and showcases it as a major sporting destination.
• Economic benefits: The event can generate significant revenue and stimulate local businesses.
• Legacy impact: Hosting the tournament can leave a lasting legacy of infrastructure improvements and community engagement.
• Sporting benefits: It provides an opportunity for local hockey players and fans to experience world-class competition.

Cons:

• Financial risks: Hosting the event can be a significant financial undertaking.
• Infrastructure requirements: Ensuring adequate infrastructure can be challenging and costly.
• Competition: There is intense competition to host major sporting events, and not all cities are successful.
• Time and resources: Preparing for and hosting the event requires a significant investment of time and resources.

Call to Action

For cities and countries aspiring to host future editions of the Hero Asian Champions Trophy, it is essential to carefully consider the potential benefits and challenges. By following the tips and tricks outlined in this article and avoiding common pitfalls, you can increase your chances of submitting a successful bid.

Contact the Asian Hockey Federation today to express your interest in hosting the next Hero Asian Champions Trophy.