The Ultimate Guide to Atlantic Union Bank Center: Your Comprehensive Gateway to Entertainment, Sports, and Recreation

Introduction

In the bustling heart of Harrisonburg, Virginia, stands the iconic Atlantic Union Bank Center, a magnificent entertainment and sports complex that has become a cornerstone of the community since its inauguration in 2009. Envisioned as a vibrant destination for sports enthusiasts, music lovers, and families alike, the Atlantic Union Bank Center has consistently delivered an unparalleled experience, attracting visitors from far and wide.

A World-Class Destination

Boasting a seating capacity of over 6,500, the Atlantic Union Bank Center stands as the largest indoor arena in Virginia outside of the greater Washington, D.C. area. Its cutting-edge design, state-of-the-art amenities, and unwavering commitment to excellence have earned it widespread recognition as a premier venue for a diverse array of events.

Sporting Events

The Atlantic Union Bank Center serves as the home arena for the James Madison University Dukes men's and women's basketball teams, providing an electric atmosphere for their passionate fans. The arena has also hosted numerous NCAA Tournament games, including the first and second rounds of the 2019 NCAA Men's Basketball Tournament. Beyond basketball, the complex has successfully hosted a wide range of other sporting events, including hockey, indoor football, soccer, lacrosse, and rodeos.

Concerts and Live Entertainment

The Atlantic Union Bank Center is renowned for its exceptional acoustics and mesmerizing ambiance, making it an ideal setting for world-class concerts and live performances. Some of the biggest names in the entertainment industry have graced its stage, including Taylor Swift, Justin Timberlake, Beyoncé, Metallica, and Madonna. The arena also hosts a variety of family-friendly shows, comedy acts, and special events, catering to audiences of all ages and interests.

Conventions and Corporate Events

With its spacious concourses, flexible floor plan, and dedicated meeting spaces, the Atlantic Union Bank Center serves as an ideal venue for conventions, trade shows, and corporate events. Its proximity to major transportation hubs and ample parking facilities make it easily accessible for both exhibitors and attendees.

Exceptional Amenities

The Atlantic Union Bank Center prioritizes the comfort and convenience of its guests, offering a range of amenities to enhance their experience:

• Comfortable seating: The arena features cushioned seats with ample legroom, ensuring a comfortable and enjoyable experience during extended events.
• Food and beverage options: A variety of concession stands offer a wide selection of food and beverages, including local favorites and healthy choices.
• Free Wi-Fi: Complimentary Wi-Fi is available throughout the complex, allowing guests to stay connected and share their experiences on social media.
• Accessible seating: The Atlantic Union Bank Center is fully wheelchair accessible, ensuring that all guests can comfortably enjoy events.

Economic Impact

The Atlantic Union Bank Center has had a transformative impact on the Harrisonburg economy, generating significant revenue and creating jobs in the local community. According to a study commissioned by James Madison University in 2019, the complex contributes over $30 million annually to the local economy and supports over 500 jobs.

Tips and Tricks

To make the most of your visit to the Atlantic Union Bank Center, consider these helpful tips and tricks:

• Purchase tickets in advance: To secure the best seats for popular events, it's advisable to purchase tickets well in advance.
• Arrive early: Allow ample time to park, enter the arena, and find your seats before the event begins.
• Check the weather forecast: The Atlantic Union Bank Center is largely an indoor venue, but it's always a good idea to check the weather forecast in case you need to bring appropriate attire.
• Bring essentials: Remember to bring essential items like your tickets, wallet, and any medications you may require.
• Use public transportation: Consider using public transportation services to avoid parking hassles and minimize environmental impact.

Common Mistakes to Avoid

To ensure a hassle-free experience, avoid these common mistakes:

• Don't bring prohibited items: The Atlantic Union Bank Center has a strict policy regarding prohibited items, including weapons, alcohol, and large bags.
• Don't smoke: Smoking is not permitted anywhere inside the arena.
• Don't tailgate in unauthorized areas: Tailgating is only permitted in designated areas, so be sure to follow the guidelines to avoid any inconvenience.

Step-by-Step Approach

Planning a trip to the Atlantic Union Bank Center can be easy and stress-free:

1. Choose an event: Browse the arena's event calendar and select the event you want to attend.
2. Purchase tickets: Visit the Atlantic Union Bank Center website or a reputable ticket vendor to purchase your tickets.
3. Book transportation: If driving, secure a parking space in advance or consider using public transportation.
4. Arrive early: Allow plenty of time to arrive at the arena, park, and enter the venue before the event starts.
5. Enjoy the event: Relax, enjoy the entertainment, and make lasting memories.

Stories and Lessons

Story 1:

In 2016, the Atlantic Union Bank Center hosted a sold-out concert featuring the legendary rock band Metallica. The show was an unforgettable experience for fans, who were treated to a pyrotechnic-filled performance and a setlist spanning the band's extensive career.

Lesson: The Atlantic Union Bank Center is a world-class venue that consistently attracts top-tier performers, delivering unforgettable experiences for music lovers.

Story 2:

During the 2019 NCAA Men's Basketball Tournament, the Atlantic Union Bank Center hosted a thrilling first-round game between the James Madison University Dukes and the North Carolina Tar Heels. The game was an emotional rollercoaster for fans of both teams, with the Dukes ultimately falling short in a close contest.

Lesson: The Atlantic Union Bank Center provides a stage for both local and national sports teams, creating exciting and memorable moments for fans.

Story 3:

In 2018, the Atlantic Union Bank Center hosted a convention for the Virginia Association of School Superintendents. The convention organizers praised the venue's spacious concourses, flexible meeting spaces, and exceptional technical support, which contributed to a successful and productive event.

Lesson: The Atlantic Union Bank Center is a versatile venue that can accommodate a wide range of events, including conventions, trade shows, and corporate functions.

Conclusion

The Atlantic Union Bank Center is a vibrant and multifaceted complex that has become an integral part of the Harrisonburg community. Its commitment to excellence, exceptional amenities, and diverse event offerings have made it a premier destination for entertainment, sports, and recreation. Whether you're a music lover, a sports enthusiast, or simply looking for a fun-filled experience, the Atlantic Union Bank Center is guaranteed to deliver.

Tables

Table 1: Atlantic Union Bank Center Seating Capacity

Table 2: Atlantic Union Bank Center Event History

Table 3: Atlantic Union Bank Center Economic Impact